Summary
🎋 Hello! I'm Ella, a recent grad from UCLA's Design Media Arts program. I'm an artist with a passion for storytelling through visuals that combine design, motion, and entertainment.
🕹️ Outside of work, I love video games, painting, and fashion. A lot of my inspiration comes from these hobbies— whether it's a clean mechanical keyboard, characters in a new show, or a cool hair accessory, I always have something that keeps me inspired!
🎲I hope to use my creative skills for art direction, visual design, and making cool creations with others <3
Skills
Software proficiency
Experience
- Visual Design Contractor at Colors of Chloe LLCRemoteMay 2025 - Present
•Spearheaded a full visual rebrand of podcast and YouTube channel over 2 months, delivering a style guide with updated logos, typography, palettes, and illustration assets.
• Animate branded motion assets (intro sequences, overlays) in After Effects and Figma.
• Created and optimized custom illustrations and graphic templates for TikTok storytelling, boosting engagement and aligning visuals with narrative tone. - Esports Graphic Design Lead at UCLA RecreationLos Angeles, USSeptember 2024 - July 2025
• Directed 50+ multimedia designs monthly (print, email, merch, social) while maintaining brand identity across touchpoints to deliver effective communications to the student gaming community.
• Collaborated with marketing team to craft trend-driven, visually bold campaigns, boosting average engagement rate from 2% to 3.6% on Instagram and X from the previous 2023-2024 school year.
• Coordinated venue design + on-site activations for esports events with 2,000+ attendees annually; oversaw logistics for a 20+ booth Artist Alley at UCLA’s largest gaming expo. - Creative Intern at OUTFRONT MediaLos Angeles, USJune 2024 - September 2024
• Designed 20+ Out-of-Home advertising campaigns valued at $100K+, collaborating with Account Executives and Senior Art Directors within an in-house creative agency.
• Consulted clients on OOH best practices, improving clarity and brand impact.
• Produced and resized billboards, transit posters, and mobile ads using Photoshop & Illustrator, bolstering leads and presence for brands and their stakeholders. - UI/UX Designer at Daily BruinLos Angeles, USSeptember 2023 - September 2024
• Orchestrated site expansion by conceptualizing Chrome extension features with 4 designers and 15+ engineers in a cross-functional team, introducing 10+ new components and enhancing user experience and engagement
• Led development of a new feature centralizing UCLA club information, conducting 6 user interviews and analyzing survey data to better empathize with user experiences - UX Design Contractor at Study BreakLos Angeles, USMarch 2023 - June 2023
• Identified 25+ pain points after conducting a comprehensive case study through competitive analysis of similar event-finding apps and 5 user research interviews
• Collaborated with 5 designers and product manager to create 30+ wireframes - Graphic Design Contractor at UCLA School of Public AffairsLos Angeles, USFebruary 2023 - June 2023
• Oversaw design of 80+ page academic report for LA County Board of Supervisors
• Devised a comprehensive design system with typography and layouts using Figma and Adobe Indesign, ensuring visual cohesion, digital and print readability